AI Insights · Timothy · April 2022
Top 5 Casual Games on iOS in the US: Q1 2022 Performance
A look at the performance of the top 5 casual games on the iOS platform in the United States during Q1 2022, featuring trends in downloads, revenue, and active users.
In the first quarter of 2022, the top 5 casual games on iOS in the United States showcased notable trends in downloads, revenue, and active users. The data, sourced from Sensor Tower, reveals the performance of Candy Crush Saga, Royal Match, Homescapes, Coin Master, and Pokémon GO.
For Candy Crush Saga, weekly revenue started at approximately $7.4M in late December and saw a dip to around $4.9M by the end of February, before climbing back to roughly $5.2M by the end of March. Weekly downloads peaked at about 193K in late December but gradually decreased to around 113K by the end of March. Meanwhile, weekly active users hovered around 1.6M initially and slightly declined to approximately 1.5M by the end of the quarter.
Royal Match exhibited a consistent weekly revenue trend, starting at around $3.3M and maintaining around $2.8M through most of the quarter. Weekly downloads fluctuated, beginning at about 136K and dropping to a low of 83K in mid-March before rising to 107K by the end of the month. Active users remained relatively stable, averaging around 225K to 240K throughout the quarter.
Homescapes saw weekly revenue ranging from approximately $2.3M to $2.9M, with a steady performance throughout the quarter. Weekly downloads started at 80K at the beginning of January, peaked at about 127K by late January, and then declined to around 77K by the end of March. Active users displayed a slight downward trend, starting at over 1M and ending the quarter close to 939K.
For Coin Master, weekly revenue ranged from about $2.2M to $3.1M, with a peak in late December and a consistent performance around $2.4M towards the end of the quarter. Downloads remained relatively steady, starting at 82K and reaching 97K by the end of March. Active users followed a similar pattern, beginning at approximately 386K and remaining close to this figure throughout the quarter.
Lastly, Pokémon GO showed notable revenue trends, starting at $2.5M and peaking at $4.3M in late February before stabilizing around $1.9M to $2.6M by the end of March. Weekly downloads fluctuated between 78K and 112K, while active users remained robust, starting at 7M and maintaining around 6.6M towards the end of the quarter.
These insights are drawn from Sensor Tower, where more detailed analytics and trends can be explored.
